The battle of the virtual assistants is officially on.

Introduced this week at Google I/O, Google Home is a voice-activated product that allows you and your family to get answers from Google, stream music, and manage everyday tasks. Sound familiar?

Google Home, albeit a year or so late, is a direct response to Amazon Echo and other virtual assistants. Google Home, at first glance, looks like it will be quite useful, even superior to Amazon Echo in several ways. However, Amazon Echo has been around since 2014 and has sold more than 3 million units.

Professor Mark Skilton of the Warwick Business School joins The Robotics Trends Show to further discuss the virtual assistant battle about to ensue between Amazon Echo and Google Home.

Some of the topics include whether Google Home is too late, privacy concerns, the killer app for virtual assistants, and what would happen if Amazon Echo and Google Home talked to each other.

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Which virtual assistant do you think will come out on top? Here’s a quick comparison of the two virtual assistants courtesy of CNET.