Sunday, September 21, 2014

Robots for entertainment - Part II

Posted on 07/19/14 by Frank Tobe

Entertainment users of robots include movie studios (e.g., “Gravity”), entertainers (e.g., Blue Man Group), rides (Disney Epcot Center), resorts (Wynn) and bartenders (Bicardi and Coca Cola).

KUKA has provided a colorful and informative infographic to showcase their use of robots and robot partners in the entertainment business. (It also shows healthcare and other uses of KUKA robots.)

The entertainment aspect is particularly interesting because:

  • It’s a fun use of new technologies
  • It lets creative minds find new uses for robots, e.g., architecture, design and construction
  • As more companies enter the industry and find niche markets for their wares, the public and media will broadcast their achievements worldwide and stimulate even more uses for robots in an ever-broadening range of our everyday lives.

KUKA isn’t the only player in the entertainment space; there are many small robot companies involved. One example is KMel Robotics and their synchronized flying robots which have produced amazing shows for the Cannes Film Festival, advertisements for Lexus (here's a link to that ad) and flying light effects for various concerts and art shows.

More entertainment start-up companies are on the horizon. Stay tuned….

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About the author: Frank Tobe

Frank Tobe is the owner and publisher of The Robot Report. After selling his business and retiring from 25+ years as computer direct marketing and materials and consulting to the Democratic National Committee and major presidential, senatorial, congressional, mayoral campaigns and initiatives all across the U.S., Canada and internationally, he has energetically pursued a new career in researching and investing in robotics.

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