Robotics, automation, and artificial intelligence will take center stage at RoboBusiness 2017, which takes place Sept. 27-28 at the Santa Clara Convention Center. Here’s a guide to help organize your show.

RoboBusiness, the event that has pioneered and championed the robotics industry, has announced the full agenda for its 13th annual conference and expo, which will take place on Sept. 27 and 28, 2017, in Santa Clara, Calif. This year’s RoboBusiness conference program has a strong focus on helping attendees apply automation to their business needs.
In addition, new attractions and networking opportunities make this Silicon Valley event a must-see for anyone developing or using robotics, artificial intelligence, or unmanned systems.
This year’s noteworthy keynote lineup includes:
- Martin Buehler, executive R&D imagineer at Walt Disney Imagineering
- Melonee Wise, CEO of Fetch Robotics
- Tolga Kurtoglu, CEO of PARC – a Xerox Company
- A panel on robotics advances featuring executives from DHL, GE, Intel, and NASA
- A panel on AI including Accenture, Comet Labs, NVIDIA, PARC, and Stanford University
RoboBusiness 2017 has been carefully designed to meet the needs of the entire robotics ecosystem. In his Market Forecast, ABI Research’s Dan Kara will provide an overview of the state of global automation.
Both robotics industry professionals as well as end users seeking to adopt or scale up robotics within their organizations will find programming and special events tailored to address their unique challenges. From manufacturing and supply chain to healthcare and infrastructure, makers and users of robots and drones will find actionable advice across commercial verticals at the RoboBusiness.
Throughout the two-day conference at the Santa Clara Convention Center, top business leaders and technology experts will speak in the following topic tracks. Here’s a look at the conference tracks and sessions.
Conference Programming
Adopting and Implementing Robotics
Is Your Business Ready for Robotics and AI?
Identifying New Applications for Automation
Using Additive Manufacturing to Accelerate Robotic Adoption
Automating Your Operations to Optimize Production
Market Insight: Robot Simulation in the Enterprise, Dassault Systems
How to Evolve a Robust and Cost-Competitive Supply Chain
Working With Partners to Adopt Robotics
How to Get ROI From Robotics
How We Increased Our Revenue With Robots
How to Manage Staffing and Morale During Robotics Adoption
Increasing Productivity with Cobots
How to Scale Up Automation and Measure ROI
Gaining Competitive Advantage from Autonomous Vehicles and Services
Protect Your IP and Get Ahead of Robotics Regulations

Robotics Nuts and Bolts for Your Business
The Latest Robotics Innovations for Materials Handling
Building a Better Robot: Why Components Matter
Pick and Place for Profit with Mobility, Robot Arms, and New Grippers
Robotics as a Service: Feasibility and Opportunity
Building a Better Robot: Using Best-in-Class Controls and Components
Market Insight: How Cobots Are Increasing ROI in Industry 5.0, Universal Robots
Saving the World, One Robot Swarm-Infested Hurricane at a Time
Training the Next Generation of Roboticists
What Can AI and IoT Do for You?
Don’t Panic: Policy and Case Study for Implementing AI
Reusable, Explainable AI for Robotics
Using Sensors, Data, and AI for Preventive Maintenance and Reducing Downtime
Use Cases for Perception and Cognitive Systems
Degrees of Intelligence: Perceptual and Cognitive Computing
What Do Big Data, IoT, and the Cloud Mean for Robotics Use?
Refining Human-Machine Interaction
Expo Theater and Startup U
The RoboBusiness Expo includes the Expo Theater and Startup U. stages featuring Q&As and live demonstrations throughout each day. Attendees can expect to see demos of Agility Robotics’ “Cassie” and Stanford University’s “Jackrabbot” as well as presentations by NASA, Qualcomm, the California Governor’s Office, and many others.
Robots standing around: fun. What’s more fun? An office tour. With robots. Audio CC_BY https://t.co/UGUpoF062U pic.twitter.com/ZtdPyUSvU7
— Agility Robotics (@agilityrobotics) September 6, 2017
Meet Cassie at RoboBusiness 2017
Here’s the full Expo Theater schedule:
Wednesday, September 27
11:30 AM Meeting the Challenges of Mobile Manipulation Presented by IAM Robotics
12:00 PM From the Moon to the Earth | Presented by NASA Ames Research Center
1:00 PM Case Study Examples of Using the AS5600L with Robots and Drones | Presented by AMS
1:30 PM Get a Grip with the Ensenso Stereo Camera | Presented by IDS
2:00 PM Sensor, Controller on a Chip Provides Robot Robustness | Presented by Monolithic Power Systems
2:30 PM Jackrabbot Demo | Presented by Stanford University
3:00 PM What We as Investors Look for in Robotics | Presented by STM Stieler
3:30 PM Designing Legged Robots That Can Go Where People Go | Presented by Agility Robotics
Thursday, September 28
10:00 AM Future-Proofing Your Career With Skills in AI for Robotics | Presented by Udacity
10:30 AM Sensor, Controller on a Chip Provides Robot Robustness | Presented by Monolithic Power Systems
11:00 AM Case Studies of Using the AS5600L with Robots and Drones | Presented by AMS
11:30 AM Saving the World, One Robot Swarm-Infested Hurricane at a Time | Presented by Qualcomm
12:00 PM California State Support – Removing Barriers to Your Success! | Presented by CA Governors’ Office of Business & Economic Development
1:00 PM Designing Legged Robots That Can Go Where People Go | Presented by Agility Robotics
1:30 PM Get a Grip with the Ensenso Stereo Camera | Presented by IDS
2:00 PM Jackrabbot Demo | Presented by Stanford University
2:30 PM Fireside Chat With 2017 Pitchfire Winner | Presented by Robotics Business Review & Robotics Trends
And the full Startup U schedule:
Wednesday, September 27
2:30 PM How to Get Funding as a Startup | Presented by Autonomy Ventures
Thursday, September 28
10:00 AM Robotics, AI, and IoT Security | Presented by Robotics Business Review & Center for Innovating the Future
1:30 PM IP and Legal Protections for Startups | Presented by Kolisch Hartwell
2:30 PM Investment in China | Presented by STM Stieler
Meet Jackrabbot at RoboBusiness 2017
VC Office Hours
VC Office Hours, which match startups with investors through pre-scheduled appointments, will also take place on the Expo floor. In addition, exhibitors will show off new products, and attendees will be able to meet emerging companies in the Startup Zone.
The first day of RoboBusiness will close with the popular Pitchfire startup competition. This event will feature six standout robotics startups that will each have five minutes to pitch to a panel of investors and technology experts, as well as a packed room of attendees.
And due to the success of its inaugural year, the Chief Robotics Officer (CRO) Network Summit will precede RoboBusiness on Sept. 26. This exclusive half-day gathering is intended help executives share ideas around robotics adoption and enable current and aspiring CROs to network. The summit will prepare professionals for robotics technology management and present a vision of how the CRO role is growing..